Bri Colorful

Free Entertainment?

Posted on: September 25, 2010

Props to Kristina for her post about capitalism and open software. Kristina said:

“Open software is a competitive advantage in a capitalistic society. It allows people to become invested in the companies’ products and thus its value. And actually it engages people in the companies’ welfare. Plus, they are getting free publicity and ideas from their “investors.” These investors give the company a competitive advantage because they are invested in the company’s welfare and survival.”

It seems every time I bring up open software or open educational resources, people start talking about copyright issues in the entertainment industry. If software companies are doing better because of their openness, could musicians and filmmakers do the same? By posting free music and movies online, could you generate more business?

Chris Anderson at wired.com says yes: “Offering free music proved successful for Radiohead, Trent Reznor of Nine Inch Nails, and a swarm of other bands on MySpace that grasped the audience-building merits of zero. The fastest-growing parts of the gaming industry are ad-supported casual games online and free-to-try massively multiplayer online games. Virtually everything Google does is free to consumers, from Gmail to Picasa to GOOG-411.” The issue of free, ad-supported media on the web is one that’s quickly affecting every industry. What are your thoughts? Are you willing to post them for free? 🙂

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2 Responses to "Free Entertainment?"

it seems at first that giving everything away free would be a disadvantage to the owner. After learning more about open source data I have realized that it can be of great advantage to those giving it away. I am still have trouble feeling like it is ok for me to free distribute the pictures that I have taken. But, maybe if I do I would get more exposure.

This is interesting because then in class we talked about the different online business models and realized that not everything is free (ie. the freemium model). Do you remember what site Dr. Zapolla pulled up to show us the different models?

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